Founder-Led Growth

A practical, hands-on session that gives you a step-by-step framework to optimize your LinkedIn profile and create content that attracts the right customers, investors, and business partners – without spending too much time online.

You'll learn:

•  Why human-led marketing drives business growth
•  How to build a LinkedIn profile that converts
•  How to define a clear, focused LinkedIn strategy
•  What to post on LinkedIn to build authority and engagement
•  How to grow your network strategically
•  Which KPI-s to measure

Of course, we’ll also have time for a Q&A session – so you'll get personal answers to your LinkedIn questions.

There are two ways to join:

Meet your mentors

Marelle Ellen

Marelle Ellen is a full-stack marketer and a previous startupper with 10+ years of hands-on marketing experience, now building her own company.

For the past two years, she has been running LinkedIn challenges in Estonia, helping over 400 people gain real momentum on the platform – with overwhelmingly positive feedback.

She has also trained teams at some of Estonia’s biggest brands, including Bolt, Bondora, LHV, Swedbank, and MyFitness, as well as several government agencies.

Marelle believes in sincerity and authenticity, both online and offline. This challenge is designed to help you find your story and share it confidently, even if you’ve felt unsure before.

Sandra Roosna

Sandra Roosna is the founder of Askly.

She has been active on LinkedIn for the past three years, two of them alongside Marelle. Today, half of Askly’s new clients come from LinkedIn –and soon, Sandra will be celebrating 10,000 followers.

Sandra has also received numerous speaking invitations, media coverage, and often hears from people at conferences that they’ve read and been inspired by her LinkedIn posts.

She’s deeply passionate about customer service quality, and her team proves that using AI and providing great customer service can co-exist. “We built Askly to combine AI and human expertise in a balanced, high-quality way,” she says.

Askly’s customers include hundreds of small businesses, as well as well-known brands like:
Confido, Klick, Macta Beauty, Goldtime, Given, ON24, Bauhof, Tez Tour, Amserv, and many more across industries.